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SEO/SEM SPECIALIST

Shanghai | Posted: 24 july 2019, number: 13649
#13649

SEO/SEM SPECIALIST

intarget 24 july 2019 441
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» South Shaanxi Road | 陕西南路
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» South Shaanxi Road | 陕西南路
  • Employment: Full-time 

Description

Responsible for the company's and clients SEO/SEM and other distribution channels, the development strategy and optimization strategy, Monitor and research competitors and other website search marketing strategies.

Chinese mother tongue. English is a requirement to get communications with the headquarter on regular basis.

Ideally in the agency background.


He/She must have good knowledge of the digital marketing tools in China, with a special focus on search engines marketing and advertising.  

This role requires the ability to operate on both a strategic and tactical level, touching all aspects of the search marketing roadmap including keyword management, creation of campaign messaging, bidding strategies, creative AB testing, and analytics.


Job responsabilities:

• Formulate the overall and phased promotion plan of the website, and be responsible for the promotion of comprehensive indicators such as website brand, and complete the promotion target goals;

• Responsible for the natural flow of search engines to the website, planning the SEO structure of the websites, and improving the ranking of the websites in major search engines; Monitor and analyze PC and mobile search engine indexing and ranking data, and constantly adjust and improve each SEO implementation plan;

• Responsible for the clients SEM placement strategy and optimization strategy formulation; Complete the SEM bidding work independently and complete the delivery indicators;

• Provide data analysis reports on a regular basis, and find out corresponding improvement methods to ensure that SEM promotion is effective;

We are looking for a highly motivated person to accompany our team's growth

The company regularly organizes training, also at the European headquarters.


Requirements

• College degree or above

• Baidu Certifications is a big advantage

• Proficient in the current main SEO/SEM platform delivery strategy;

• Know familiarity with Baidu, 360, Sogou and other related products (know, encyclopedia, library, experience, etc.);

• More than 3 years of advertising experience;

• strong communication skills, proactively solve problems and propose optimal solutions, strong sense of responsibility, good teamplayer

• excellent marketing planning capabilities

• have a sense of innovation, active thinking, and strong learning ability .


Apply now
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intarget
Customer Journey Agency to catch the digital wave and create a unique value experience for the brand...
. intarget: is a leading digital marketing company that creates effective and measurable brand strategies. Founded in 2001, intarget: supports international organisations operating in 60 countries thanks to over 130 multicultural, digital talents. The company’s data-driven approach and the ability to create strategic plans that brings together multiple digital marketing solutions are key to manage the principal touch points throughout the customer journey as well as maximise performance and optimise budgets.
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